Rose has a distinguished track record in localisation, built over 28 years, and is a guiding voice in the industry. Formerly the CTO of SDI Media, where he drove the company's technology growth, he brings a wealth of knowledge and expertise to this next chapter of his career – helping to ensure efficiency, content security and the best possible client experience. He has worked with most of the major customers in the industry and his hallmark has always been to create solutions that work for the distinct localisation requirements of each one. Rose shared: "It is a banner moment in my career to join the VSI family and have the opportunity to share my experience with a company that has such a well-established reputation for delivering the highest level of quality and service in our industry".